How Does Gardenscapes Make Money?

Wayne Taylor
Written By Wayne Taylor

Understanding the Mobile Gaming Industry

The mobile gaming industry is a rapidly growing sector of the wider gaming industry. In recent years, mobile games have become increasingly popular due to their accessibility and the convenience of playing on the go. According to a report by Newzoo, the mobile gaming industry is projected to reach $91.2 billion in revenue by 2021.

Introduction to Gardenscapes

Gardenscapes is a popular mobile game developed by Playrix that falls under the genre of puzzle and simulation games. It was first released in 2016 and has since gained a significant following. The premise of the game is to help the main character, Austin, restore a neglected garden to its former glory by completing various puzzle levels. As the player progresses through the game, they earn coins that can be used to purchase various items to decorate the garden.

Free-to-Play Games and In-Game Purchases

The majority of mobile games, including Gardenscapes, are free to download and play. However, they often include in-game purchases that allow players to progress faster or access exclusive content. In-game purchases can take various forms, such as virtual currency, power-ups, or cosmetics. While players are not required to make in-game purchases, they often do so to enhance their gameplay experience.

How Gardenscapes Makes Money

Gardenscapes primarily makes money through in-game purchases. Players can purchase virtual coins, which can then be used to buy power-ups or decorations for the garden. The game also features limited-time events that offer exclusive content to players who make a purchase.

Additionally, Gardenscapes includes advertisements within the game. These advertisements generate revenue through a pay-per-click model, where the game developer earns money each time a player clicks on an ad.

Conclusion

Gardenscapes is a popular mobile game that generates revenue through in-game purchases and advertisements. While players are not required to make in-game purchases, they often do so to enhance their gameplay experience or access exclusive content. The mobile gaming industry is projected to continue growing, and games like Gardenscapes are expected to play a significant role in its expansion.